June 28th, 2021 | Home Services Industry
If you have a flair for interior design, enjoy the idea of flexible hours, and want to create a home-based business with greater income potential, then you may want to consider exploring the benefits of owning your own interior design franchise. From helping clients complete a special look to a room, to creating a multi-room masterpiece, owning an interior design franchise lets you express your creativity by helping others- while flexing your entrepreneurial spirt. While there are several pluses to owning an interior design franchise, it’s also important to know what the challenges might be, since you are likely going to need to invest up front, as you would in purchasing any business or franchise. With this in mind, let’s take a look at what the pros and cons are of owning an interior design franchise, along with some examples of franchise opportunities that are in this exciting, creative franchise category.
Pro: An interior design franchise lets you leverage your artistic talents.
Few career moves allow you to use your creative abilities like interior design. No matter your design style or experience, most interior design franchises will provide the necessary training you’ll need for you to quickly get up to speed and help you create interior space designs that perfectly reflect the style and look your clients are aspiring to. Interior design franchises, and related franchises such as 3 Day Blinds® (which of course also offers window treatments), Decorating Den, California Closets®, Dreammaker® Bath & Kitchen, and Tailored Closet™, provide immersive, comprehensive training and support that prepare you for both the design and business aspects of owning an interior design franchise.
Pro: Owning an interior design franchise provides variety in your day-to-day work.
It’s often said that “variety is the spice of life”, and this rings true in the interior design space. Like people with unique personalities and traits, all homes and the design preferences of homeowners are different. As an owner of an interior design franchise, you will enjoy an array of challenging yet inspiring design opportunities to fuel your creative passion. Whether you are advising and designing an eclectic look for a modern farmhouse homeowner, or adding a trend-forward, modern feel to a mid-century home, there are a multitude of design avenues to keep you and your staff inspired.
Pro: The interior design franchise category is expanding rapidly.
Looking for a career move with a healthy growth curve? Then look to the interior design industry. According to a recent study by BlueWeave Consulting, the global interior design market was worth USD 145.3 billion in 2020, and it’s projected to reach USD 210.0 billion by the year 2027. This robust growth trajectory means you have an opportunity to establish and run a rewarding interior decorating/design business that can lead to creating your own slice of the “American dream”. To help ensure your success, many interior design franchises, such as Budget Blinds®, come with an attractive and exclusive territory. This provides you with a target-rich territory of approximately 100,000 single-family households, so you’ll immediately have the advantage of knowing who and where your target customers are right out of the gate. With more than 1,300 franchise territories- and counting across North America, and the firepower of installing 50,000 window treatments per week, Budget Blinds has a proven track record of success that transcends window treatments. From shades, shutters, blinds, and draperies, to product offerings which span multiple categories such as rugs, pillows, bedding, and home automation, Budget Blinds offers a virtual “buffet” of interior decorating solutions for prospective clients.
Con: Be prepared to compete with other interior design businesses.
As mentioned earlier, the interior design space is experiencing an impressive growth spurt, so it’s important to adjust your expectations accordingly. As more professionals with an entrepreneurial mindset enter an attractive home-based franchise category, the importance of choosing a well established brand with a proven business model is paramount to your success. With this in mind, it is wise to look for an interior design franchise that offers excellent training and support, including strong vendor connections and marketing.
Con: Establishing a brand identity in the growing interior design space can be challenging.
Marketing and branding are two factors which drive the design process from beginning to end, and their importance has grown tremendously over the years. Branding, which is a critical component of marketing, will continue to define the industry as a whole, and help differentiate you and your interior design franchise from other would be competitors. Additionally, conceptualizing interior spaces based on brand identity is a must. There is a rising demand for interiors that tell a story, share a message and create an emotional ‘connection’, across the design spectrum. Fortunately, with brands under the Home Franchise Concepts® (HFC) banner, such as Budget Blinds, Tailored Closet, and ConcreteCraft®, a recognized leader in stamped concrete, resurfaced concrete, stained concrete, and concrete restoration, you can rest assured you will receive the professional and targeted marketing and branding support needed to elevate your franchise ownership so it stands out among a crowded field.
See why now is the perfect time to explore the benefits of owning an interior design franchise.
Flexing your artistic and creative instincts in a growing industry that offers diversity and variety could be the beginning of a lucrative career. If you have a desire to succeed, and are looking for greater control over your own earning potential, explore the exciting franchise opportunities of Home Franchise Concepts. By partnering with HFC you are provided with the support and backing of a dynamic, successful company that is highly regarded, and one that’s consistently ranked on Fortune Magazine’s “100 best companies to work for” list. Take control of your future and get educated about franchising by selecting a company that is best for you and your family’s future. Call us today at 800-420-5374 or go online to Home Franchise Concepts. One of our franchise licensing advisors will be happy to answer any questions you have and assist you with evaluating whether franchise ownership is right for you and which of our brands is the best fit—Budget Blinds, Tailored Closet, Concrete Craft, or another one of our premier brands in the home services franchising category.