September 28th, 2023 | Franchising 101

A woman looking at sheets of paper in both of her hands.

Considering the leap into entrepreneurship? Dreaming of being your own boss? The world of franchising offers a remarkable gateway into making that dream a reality. With so many opportunities available, it’s crucial to be well-informed when selecting a franchise. Properly evaluating a franchise opportunity does more than let you know if it’s a good investment — it helps you determine if it’s the right investment for you.

This seven-step checklist shows you how to evaluate a franchise opportunity:

  1. Define your goals and interests.

Have you always wanted to own a restaurant? Do you have a talent for working with your hands? Do you have experience in the health care industry? Figuring out where your interests and talents lie is the first step in identifying the right franchise. Also consider what kind of work/life balance you’re looking for. Some franchises will require you to be on site during business hours, while others will allow you to work from home for a more flexible schedule.

  1. Conduct thorough research.

Research is your most potent tool when evaluating a franchise opportunity. Start by exploring various industries and sectors that pique your interest. Explore franchise directories, attend franchise expos, and delve into online resources.

  1. Examine your budget.

How much money do you have, and how much are you willing to risk? Some franchises can be started with less than $10,000, while others require an investment of more than six figures. Most franchises require you to have a minimum net worth and a certain amount of liquid capital, but these numbers vary from franchise to franchise. You need to know exactly how much you’ll invest. Consider whether you’ll need a bank loan, or if the franchise offers in-house financing.

  1. Review the franchise disclosure document (FDD).

The FDD is your window into the franchisor’s world. Franchisors are legally required to submit an updated report every year, and they must provide it to potential franchisees at least 14 days before it needs to be signed or before any money is exchanged, according to the Federal Trade Commission. The FDD spells out crucial information about the franchise system, its history, financial performance, and franchisee obligations.  Make sure you fully comprehend all the terms and conditions specified within. You may want to hire an attorney or financial expert to review the document with you.

  1. Connect with current franchisees.

Reach out to other franchisees to gain insights into their experiences with the franchise system. This feedback will provide invaluable information about day-to-day operations, challenges, and the support provided by the franchisor. Complaints from multiple franchisees should be a red flag.

  1. Evaluate training and support.

Almost all franchisors offer training and support, but the amount can vary widely. You need to identify franchisors that provide extensive training, both on how to follow their business model and on how to provide the services your franchise offers. The best franchisors offer a combination of classroom and hands-on training for the franchisee and perhaps a manager or employee. They provide a support system for franchisees for the length of their franchise agreement.

  1. Seek professional advice.

Legal advisors, accountants, and business consultants can help you navigate complex legal and financial matters, ensuring you make an informed decision. You’ll want an attorney with franchise experience to review the franchise agreement before you sign.

Home Franchise Concepts: A Partner in Your Success

Home Franchise Concepts stands as a shining example of a franchisor deeply committed to the success of its franchisees. With over three decades of experience, Home Franchise Concepts has fostered a portfolio of reputable brands that span various sectors. We now have 10 brands under our umbrella: Budget Blinds, Kitchen Tune-Up, Bath Tune-Up, Concrete Craft, AdvantaClean, Two Maids, Aussie Pet Mobile, Lightspeed Restoration, PremierGarage and The Tailored Closet. We make sure all our potential franchisees understand how to evaluate a franchise opportunity so they can know if it’s the right investment for them.

One of the hallmarks of Home Franchise Concept’s approach is the unwavering support we extend to our franchisees. Whether you’re a first-time business owner or a seasoned entrepreneur, we equip you with the tools, training, and ongoing guidance needed to thrive in your chosen franchise. Our commitment to your success goes beyond initial training, encompassing marketing support, operational assistance, and access to a community of fellow franchisees who share their experiences and insights.

Your future begins with Home Franchise Concepts

Now that you know the basics of evaluating a franchise opportunity, we hope you’ll consider Home Franchise Concepts as a partner invested in your entrepreneurial journey. Contact us today to find out more about how our portfolio of brands and our track record of success can help you turn your dreams of business ownership into a reality.