Chief Executive Officer, Home Franchise Concepts (HFC)
Shirin joined Budget Blinds as Chief Financial Officer in 1999, providing fiscal, strategic and operational guidance for Budget Blinds and the continually growing family of brands, including Tailored Living, Home Franchise Concepts, BB Commercial Solutions, Inspired Drapes, Concrete Craft and MADE Blinds.
She oversaw prudent management of the National Advertising Fund (NAF) across all brands, helping to ensure that the dollars worked hard for our franchisees. Additionally, Shirin managed several departments and has been a critical member of the project management team, researching, planning, and creating Home Franchise Concepts and its subsidiary companies.
Today, as CEO of Home Franchise Concepts, Shirin leads the executive team to direct all aspects of the company’s operations to expand our family of brands to become the largest retailers in the home improvement space. With her financial, operational and franchising experience and her strong passion to help our franchises realize their financial and personal dreams, she is poised and prepared for exciting synergistic growth of the HFC family of companies and their franchise owners.